THE #1 MILLENNIAL BRAND IN THE U.S., [ADULT SWIM], to MAKE A SPLASH ACROSS DSTV AFRICA!
RENOWNED COUNTER-CULTURE SHOWS TO FEATURE IN AN EPIC PROGRAMMING BLOCK ON TNT THIS JULY
This July, for the first time on linear TV in Africa, [adult swim] will be available on TNT as a branded block on DStv, channel 137. This means every weekday from Monday, 8 July, to Friday, 12 July, DStv viewers across Africa will be treated to the three most popular [adult swim] shows, Rick and Morty, Final Space and Robot Chicken!
[adult swim] – the adult-oriented programming block offering animated and live-action series for young adults - brings on alternative, non-conformist, counter-culture content that is honest, sincere and, awkwardly random at times. The channel has enjoyed massive success in the US, making it the number one US cable destination for millennials; the number one performing US channel amongst 18 – 34-year-olds; and broadcasts 8 of 10 most preferred series viewed by millennials in which the phenomenal original production, Rick and Morty, is ranked in the Top 5 best series of all time.
“This is a great opportunity to capitalise on the current success of [adult swim] in Africa following its launch on MultiChoice’s SOVD platform, Showmax, last year November,” says Guillaume Coffin, VP head of commercial and business development, Turner France & Africa. “We hope that the disruptive entertainment block on TNT will raise further awareness of the [adult swim] brand and its offerings amongst millennials across Africa, driving viewers to [adult swim]’s corner on, Showmax.”
Tune in to TNT every day from Monday, 8 July to Friday, 12 July to watch a double dose of back-to-back episodes of Rick and Morty and Final Space where you’ll get caught in fascinating scientific, other-worldly adventures, followed by fan-favourite stop-motion pop-culture parody, Robot Chicken specials. TNT is also bringing its fans a Rick and Morty and Final Space marathon, on Saturday 20 July and Saturday, 27 July respectively, where viewers get to binge-watch the complete first season of each of these weirdly unusual, eclectic, surprising, quirky and surreal animation series!
If you miss the TNT [adult swim] block on DStv, there is plenty [adult swim] content available on Showmax including Rick and Morty (S1, S2, S3), Samurai Jack (S5), Robot Chicken (specials and non-specials), The Jellies (S1), Aqua Teen Hunger Force (S1), Black Dynamite (S1) and Eagle Heart.
Notes to Editor
Rick and Morty
The most popular Adult Swim show in South Africa, this animation cult series follows the misadventures of Rick Sanchez, a crazy scientist cynic, and Morty Smith, his grandson, an adolescent who is quite introvert and easily influenced. They spend their time between a domestic life and their inter-dimensional adventures.
An astronaut named Gary and his planet-destroying sidekick called Mooncake embark on serialised journeys through space in order to unlock the mystery of where the universe actually ends and if it actually does exist.
Robot Chicken is stop-motion pop-culture parodies in fast-paced succession spanning TV, movies, music and celebrity. The award-winning series uses stop-motion animation to bring pop-culture parodies to life in a modern take on the variety/sketch show format.
This will add some value on the Easyview package. Rick and Morty S1 and Final Space S1 will debut in July.