There certainly is a stronger drive towards using it now.
What's still needed for it to possibly become attractive enough for regular use is the ability to instead download on Exploras... hint, hint ;-)
The other thing that's been floating around is the idea that MC (and the world) are moving more towards purer online services - I haven't read up on it enough so don't really know what it could or already is known to mean, but on the old forum we did also discuss talk that economically satellite services themselves are in danger <EEK!>
Or, heaven forbid, they are purposely trying to move enough shows across so that, once they start charging, they hope enough people will be conned into paying to not miss out.
Octo-LNB to 24-1z/5.2 switches. Explora1 (Prim) & HDPVR 2P (Sec), Samsung 55" UA55F8500 Smart 3D LED TV, HDMI picture & audio via Onkyo TX-NR626
receiver. Explora 2 in bedroom, HDMI picture & audio to Samsung 32" UA32F5500 Smart LED TV. 100Mbps M-Web fibre (OpenServe).
I suspect it may remain free, for a good while further anyway.
It would need to be a better price than Compact (Plus) pays which is something around R49 p/m, and how much lower than that can they go before it appears meaningless and trivial...
And, certainly Premium can do with whatever boosts it can get these days.
But with this mad Rand of ours who can be at all sure of anything anymore :-/
Besides the newer seasons of Magicians and Dr. Who discussed elsewhere, these new series are starting on Showmax this month;
LA to Vegas (First on Showmax)
Harlots S02 (First on Showmax)
Impastor S01 & S02
Mistresses S01 to S04
Playing House S02
So this has now become very much part of the service. Maybe time for MC to announce what will happen when the current Showmax-free-for-Premium period ends.